BASED IN CANADA
DESIGN + ART DIRECTION
NISSAN STAR WARS SOLO
Nissan's "Best in the Galaxy" sweepstakes, where fans can virtually customize a Nissan Rogue, Altima or TITAN with design elements from the upcoming movie. Upon completion, they can enter for their chance to win one of many amazing prizes. The grand prize is a custom Star Wars-inspired Nissan (Rogue, Altima or TITAN) and a Nissan-exclusive collectible replica Range Trooper helmet.
To make the experience more immersive and connected to the movie, we took the movie's vehicles as inspiration and brought them to the decal designs.
SEE IT AT ANY DEVICE
We built a responsive experience where users can enter to customize their favourite vehicle by choosing the body colour, decals based on the movie's riders, wheels, etc.
We also made short videos to show some safety features, where users can watch and learn how safe they are when driving a Nissan.